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Media & Marketing

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Tuesday, January 6, 2009

Dunkin’ Donuts ads have ‘kin’-do’ attitude

BEAN THERE: Dunkin’ Donuts’ new ad campaign reassures its customers that they ‘kin’ make it through tough tasks, such as shoveling out their yards.
By Donna Goodison
Dunkin’ Donuts launched a new $100 million-plus advertising campaign yesterday...
  1. Comments1 Comment

Black leaders: Bring back Lovell Dyett

Lovell Dyett
By Jessica Heslam
Some of Boston’s black leaders are outraged over WBZ radio’s decision...
  1. Comments20 Comments

NESN airs game after the ball got dropped

BIG WIN: BC’s Tyrese Rice celebrates after Sunday’s NCAA upset over top-ranked North Carolina.
By Jessica Heslam
It certainly lacked the thrill of the original broadcast, but NESN was forced to replay Boston College’s 85-78...

NY Times debuts front-page ad; new revenue source

By Associated Press
NEW YORK — The New York Times, facing falling ad revenue like other newspapers, became the latest paper Monday to run graphical advertising on its front...

CNN: Gupta approached about surgeon general post

Dr. Sanjay Gupta (File)
By Associated Press
WASHINGTON — President-elect Barack Obama has approached CNN’s chief medical correspondent, Sanjay Gupta,...
Monday, January 5, 2009

Big dough for ’Big O’ Glenn Ordway... and maybe a TV gig

Glenn Ordway
By Jessica Heslam
Afternoon drive king Glenn Ordway has inked a lucrative deal to stay at sports radio...
  1. Comments67 Comments

NESN disruption a technical foul

By Jessica Heslam
Boston College men’s basketball fans were fuming when NESN dropped the ball last night in its coverage of the Eagles’...
  1. Comments7 Comments

Obama taps South Dartmouth native as White House photographer

By Associated Press
BOSTON — President-elect Barack Obama has tapped a Massachusetts native and Boston University alumnus to be the next...
  1. Comments2 Comments

Crystal, china maker Waterford Wedgwood collapses

A Waterford Wedgwood shop is seen in central London, Monday.
By Associated Press
LONDON — Waterford Wedgwood PLC, the maker of classic china and crystal, filed for bankruptcy protection on Monday...
Friday, January 2, 2009

Report: Overseas box office record broken

By Associated Press
LOS ANGELES - Hollywood’s six major studios say they broke overseas box office records in 2008, with an estimated $9.9 billion in tickets sold. That’s...
Thursday, January 1, 2009

Naughtiest newsmakers of ’08

NEWSWORTHY: The partying life of Channel 7 sports reporter Julie Donaldson, above, came out in the domestic violence case against her former boyfriend Ivan Latimore.
By Jessica Heslam / MediaBiz
It was the year of media-behaving-badly in Boston. Here’s the top 10 local...
  1. Comments31 Comments

MLB swings for the fences with sports channel

Hazel Mae
By Herald wire services
The economy may be throwing a curveball at advertisers, but Major League Baseball...
  1. Comments3 Comments

Time Warner Cable and Viacom reach deal

By Associated Press
LOS ANGELES — Millions of Time Warner Cable customers won’t lose their access to MTV and 18 other channels after the cable giant reached an agreement...


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