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Survey: Red Sox rank 2nd in local brand strength

Celtics, Patriots also among top team brands

By Associated Press
Monday, December 1, 2008 - Added 35d 17h ago

The Green Bay Packers have a losing record this season — 5-7 — but the team is No. 1 when it comes to a powerful marketing brand.

The franchise was named the strongest team brand in its local market compared with professional sports teams across the country in the 2008 Turnkey Team Brand Index, a consumer survey of thousands of diehard sports fans.

 
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David Ortiz is a member of the top...
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David Ortiz is a member of the top baseball team in the nation judging by local brand strength, according to a survey.

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